Has dropshipping “dropped the ball” for you?
If you aren’t familiar with dropshipping, setting it up can be an undertaking. Cutting corners and taking shortcuts when setting one up has consequences. Ultimately, it can fail on you.
Are you ready to be the ultimate dropshipper through a flawless system?
We’re going to show you some common mistakes made in setting up dropshipping.
Want to know how to harness the power of dropshipping in just one step?
Have you ever visited a website that has an ambiguous feel to it? You’re not quite sure what type of business they are. They might sell plumbing products, blankets, and cosmetics in one place.
It’s like walking into a garage sale. To make matters worse, the customer experience with the online storefront is less than desirable. After taking a single glance, the customer exits and goes to another website to shop.
Entrepreneurs must do their homework before setting up shop. A successful, solid business model reflects thorough research with specific goals.
You’ll succeed when you sell products that have value to you personally. Your product is the solution to solve the problems that consumers have.
A great example is how Gaston Frydlewski and Marquel Waingarten built a business selling lace-free shoe laces known as “Hickies”. These entrepreneurs recognized the frustration of knotted shoelaces. They knew that consumers share their same frustration. So, they started selling Hickies.
After you decide on the product you want to sell, you must decide on a specific audience to market to. Hickies entrepreneurs have a specific niche (audience) they market to, which is footwear.
Choose the right product and market that product to the right audience.
One of the most crucial components of building a successful online business is your website. The customer experience begins the moment they enter your website. The goal is to keep them on your website to explore your products. A website is the first impression and a lasting one. If it’s not positive and pleasant, the customer exits and goes elsewhere.
Provided that you have done your research and know exactly what and to whom you will sell, the website is another element in building your “bridge.”
Pay attention to every little detail.
There’s nothing more frustrating than investing your time and money into designing a website to have it load at the pace of a snail. A website not only functions as a source of information, but it also funnels and converts.
Your website needs to perform in line with the current usage trends. Over 47% of eCommerce transactions are done through mobile devices. To stay current, your website needs to function flawlessly on mobile devices.
The purpose of using a dropshipper is to cut out the middleman between customers and suppliers. Entrepreneurs don’t have to handle, store, inventory, and ship products when you have a dropshipper on board. When another entity assumes those duties, it comes at a cost to you, the business owner.
You can leverage your online storefront and dropshipping to make a passive income. However, to do so, it requires a lot of hard work to get it going. There’s a lot of other people like you out there fishing the same waters you are.
It’s very discouraging to have a supplier that fails to hold their end up. Your dropshipping success depends on suppliers fulfilling orders from your customers in a correct, timely, and appropriate manner. Everything from the time the order is placed to the way the product is packaged and shipped is scrutinized by customers. One mistake, and it falls on you as the business owner. You lose money. Far worse, you lose respectability and trust from customers.
Although you don’t necessarily have control over your supplier’s business practice, you do have control over who you choose as your supplier. Do your homework and read up on anything and everything about them. This includes reviews and ratings. Don’t be timid about asking them questions.
Anything related to or connected to your business is your problem. Own it just like you own your business! Be proactive with every little detail in dropshipping. Don’t assume your dropshipping is functioning perfectly and sit back and relax.
You have to invest yourself in doing a little work to ensure it’s working for you. Pay close attention to orders being placed, and how quickly and efficiently they are being fulfilled.
It’s rare today to find someone going belly-to-belly marketing their product. We live in a day and age where online presence reigns. The days of perusing catalogs and calling in your orders are gone. Our culture wants shopping to be as effortless and fast as possible.
To effectively market your products, you have to be current with trends. Currently, social media is the platform to reach the crowds. If you don’t have your foot in the door with Facebook, Instagram, Twitter, Pinterest, LinkedIn or YouTube, your success will be very limited. You reach a wider audience through social media. The cost of advertising on social media is minimal compared to the traditional methods of advertising.
As a dropshipper, you may have to front the money for products your supplier ships out. The bank then comes in behind and processes the payment and any associated fees for each transaction. Up-front payment is nothing more than guaranteeing the supplier gets paid. Always remember that you have to “float” the money until the bank steps in.
Dropshippers who have an e-commerce dropshipping platform such as Shop1 don’t have to worry about paying these upfront product costs. The dropshipping platform (Shop1) pays that for them.
Get your American dropshipping business started in less than 3 minutes!